Previous generations enjoyed the security of lifelong employment with a sole employer. Public policy and social institutions reinforced that security by producing a labor force content with mechanized repetition in manufacturing plants, and creating loyalty to one employer for life. This is no longer the case. Globalization and new technologies have triggered a shift away from capital and towards knowledge. In today's global economy, where jobs and factories can be moved quickly to low-cost locations, the competitive advantage has shifted to ideas, insights, and innovation. But it is not enough just to have new ideas. It takes entrepreneurs to actualize them by championing them to society. Entrepreneurship has emerged as the proactive response to globalization.In this book, award-winning economist David B.

前几代人享有终身受雇于唯一雇主的保障。公共政策和社会机构通过在制造厂生产满足机械化重复劳动的劳动力，并终身忠诚于一个雇主，强化了这种安全感。现在已经不是这样了。全球化和新技术引发了从资本向知识的转移。在今天的全球经济中，工作岗位和工厂可以快速转移到低成本地点，竞争优势已经转移到了思想、见解和创新上。但仅仅有新的想法是不够的。企业家需要通过向社会宣传实现这些目标。企业家精神已经成为对全球化的积极回应。