In the world's harshest environments, the key to survival is adaptation. It's a simple tenet of biological life, but when you apply it to the business realm, it can yield fresh insights and innovative ideas for companies struggling to survive. In this intriguing new book, Harvard Business School Fellow William Fulmer does just that. Drawing on ideas and concepts of biology, he provides a broad, sweeping look at the business environment today--one characterized by unprecedented volatility and constant uncertainty. And the book supplies concrete advice on how to build an adaptive organization that's able to embrace constant change and thrive in today's highly competitive business landscape.

在世界上最恶劣的环境中，生存的关键是适应。这是生物生命的一个简单原则，但当你将其应用到商业领域时，它可以为挣扎生存的公司带来新鲜的见解和创新的想法。在这本引人入胜的新书中，哈佛商学院的威廉·富尔默（William Fulmer）就是这么做的。借助生物学的思想和概念，他对当今的商业环境进行了广泛而全面的审视——其特点是前所未有的波动性和持续的不确定性。本书还就如何建立一个能够适应不断变化并在当今高度竞争的商业环境中茁壮成长的适应性组织提供了具体建议。