The agri sector is transforming thanks to digital adoption  

Ecommerce is having a strong influence on the agriculture industry 

The pandemic led to greater adoption of ecommerce, >85% of farmers are now selling and buying online. A 790% increase from over a decade ago. Producers and consumers alike are welcoming these alternative sales channels 

Some of the most noticeable benefits from agriculture ecommerce include: 

▪ Increased market efficiency / reduced waste ‒ Digital commerce platforms give producers direct access to a wider range of buyers (agriculture businesses, restaurants, retailers, etc.) and markets. This broader access helps to mitigate the risk of post-harvest losses and helps preserve fair prices for producers in “bumper years” 

▪ Improved income & profitability margins ‒ Agri digital commerce platforms give farmers greater visibility over what players are pricing similar produce at.

Intermediaries no longer have the edge to squeeze producers and buy cheap from them. Agri ecommerce provides farmers with the opportunity to run their business’s without maintaining a physical presence