This book deploys the concept of ‘audiovisual tourism promotion’ to account for the promotional functions performed by a vast array of diverse media texts including tourism films, feature films, digital videos conceived for online circulation, video games and TV commercials. From this point of view, this volume fills a major gap in the literature by providing the first comprehensive critical overview of audiovisual tourism promotion as a distinct media field. In this book, the study of audiovisual tourism promotion is characterised by an interdisciplinary approach which combines film studies, media studies, human geography, sociology, tourism studies, history, postcolonial and gender studies. This book will appeal to a wide range of students and scholars from different disciplines.

本书使用了 "视听旅游推广 "的概念来解释大量不同的媒体文本所执行的推广功能，包括旅游电影、故事片、为在线传播而设计的数字视频、视频游戏和电视广告。从这个角度来看，这本书填补了文献中的一个重要空白，首次对视听旅游宣传作为一个独特的媒体领域进行了全面的批判性概述。在本书中，视听旅游推广研究的特点是采用跨学科方法，将电影研究、媒体研究、人文地理学、社会学、旅游研究、历史、后殖民主义和性别研究结合起来。本书将吸引来自不同学科的广大学生和学者。