Taking Aim! The Business of Being an Artist Today is a practical, affordable resource guide filled with invaluable advice for the emerging artist. The book is specially designed to aid visual artists in furtheringtheir careers through unfiltered information about the business practices and idiosyncrasies of the contemporary art world. It demystifies often daunting and opaque practices through first-hand testimonials, interviews, and commentary from leading artists, curators, gallerists, collectors, critics, art consultants, arts administrators, art fair directors, auction house experts, and other art world luminaries.

Published in celebration of the 30th anniversary of Artist in the Marketplace (AIM)-the pioneering career development program at the Bronx Museum of the Arts-Taking AIM! The Business of Being an Artist Today mirrors the structure and topics featured in the AIM program's weekly workshops and discussions. Each chapter focuses on the specific perspective of an art world insider-from the artist to the public art program director to the blogger. Multiple viewpoints from a range of art professionals provide emerging artists with candid, uncensored information and tools to help them better understand this complex field and develop strategies for building and sustaining successful careers as professional artists.

The book ends with an annotated chronology of the past three decades in the contemporary art field and a bibliography of publications, magazine articles, online sources, funding sources, residency programs, and other useful information for emerging artists.

瞄准! 当今艺术家的生意》是一本实用的、负担得起的资源指南，其中充满了对新兴艺术家的宝贵建议。本书是专门为视觉艺术家设计的，通过对当代艺术界的商业惯例和特质的不加过滤的信息来帮助他们进一步发展事业。它通过第一手的证词、采访和评论，从领先的艺术家、策展人、画廊家、收藏家、评论家、艺术顾问、艺术管理者、艺术博览会总监、拍卖行专家和其他艺术界的名人那里解开了通常令人生畏和不透明的做法。

为庆祝 "市场中的艺术家"(AIM)--布朗克斯艺术博物馆开创性的职业发展项目--而出版的 "AIM! 今天做艺术家的生意》反映了AIM项目每周研讨会和讨论的结构和主题。每一章都侧重于艺术界内部人士的具体观点--从艺术家到公共艺术项目主管到博客。来自一系列艺术专业人士的多种观点为新兴艺术家提供了坦率的、未经审查的信息和工具，以帮助他们更好地了解这个复杂的领域，并制定战略，建立和维持成功的职业艺术家。

本书最后附有当代艺术领域过去三十年的注释年表，以及出版物、杂志文章、在线资源、资金来源、居住计划和其他对新兴艺术家有用的信息的书目。

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