Great not-for-profit organizations are built on a solid foundation of knowledge, creativity, experience, and agreed values purpose. Great Foundations is a practical guide for people working in not-for-profit organizations, especially for aspiring board members, CEOs, and those for whom this is new territory. The book is for people who want to make the most effective contribution possible to their chosen not-for-profit organization. It is about the importance of giving attention to all parts of a not-for-profit organization and understanding: why, some of the time, the back office should really be front of mind * why a slick marketing message is not enough without a solid program delivery * why one needs to know, from a legal perspective, what is under the hood of a not-for-profit's engine * why thoughtful planning and active networks are critical to the survival of a not-for-profit.

伟大的非营利组织是建立在知识、创造力、经验和商定价值观的坚实基础上的。《伟大基金会》是一本实用指南，适用于在非营利组织工作的人员，特别是有抱负的董事会成员、首席执行官以及那些在这一领域工作的人。这本书是为那些希望为他们选择的非营利组织做出最有效贡献的人而写的。这是关于关注非营利组织的所有部分并理解以下内容的重要性：为什么，有时，后台部门真的应该摆在我们的面前？为什么没有可靠的程序交付，一个圆滑的营销信息是不够的？为什么需要从法律角度了解，非营利组织引擎的引擎盖下是什么？为什么深思熟虑的规划和活跃的网络对非营利组织的生存至关重要。