If you want to get rich, no matter how inexperienced you are in investment, this book can help you. Its message is that you must learn neither to avoid risk nor to court it foolhardily, but to manage it - and enjoy it too. The 12 Major and 16 minor Zurich Axioms contained in this book are a set of principles providing a practical philosophy for the realistic management of risk, which can be followed successfully by anyone, not merely the 'experts'. Several of the Axioms fly right in the face of the traditional wisdom of the investment advice business - yet the enterprising Swiss speculators who devised them became rich, while many investors who follow the conventional path do not. Max Gunther, whose father was one of the original speculators who devised the Axioms, made his first capital gain on the stock market at the age of 13 and has never looked back. Now the rest of us can follow in his footsteps. Startlingly straightforward, the Axioms are explained in a book that is not only extremely entertaining but will prove invaluable to any investor, whether in stocks, commodities, art, antiques or real estate, who is willing to take risk on its own terms and chance a little to gain a lot.

如果你想发财，不管你在投资方面多么缺乏经验，这本书都能帮你。它传达的信息是，你必须学会既不要避免风险，也不要鲁莽地追求风险，而是要管理风险，也要享受风险。本书中包含的12条主要原则和16条次要原则为现实的风险管理提供了一套实用的理念，任何人都可以成功地遵循这些原则，而不仅仅是“专家”。其中一些公理与投资咨询业的传统智慧背道而驰——然而，设计这些公理的瑞士投机客却变得富有起来，而许多走传统道路的投资者却并非如此。马克斯·冈瑟（Max Gunther）的父亲是发明这些公理的最初投机者之一，他13岁时在股市上获得了第一笔资本收益，从此再也没有回头。现在我们其他人可以追随他的脚步了。令人吃惊的是，这些公理在一本书中得到了解释，这本书不仅极具娱乐性，而且对任何愿意冒风险、利用一点机会赚大钱的投资者，无论是股票、商品、艺术品、古董还是房地产投资者，都将证明是无价的。