This research tackles new and emerging challenges for competition authorities in East Asia in the context of digital markets and their efforts to curtail anti-competitive behavior and maintain market dynamism.  romoting competitive markets is essential for development as it drives productivity growth, and promotes innovation and economic growth. Dynamics in the digital markets pose new risks to market competition that are forcing competition authorities to reassess the use of traditional antitrust and merger control tools. Given the big role played by conglomerates in East Asian economies, it is imperative to take a closer look at the dynamics of digital conglomerates in the region.