How to research and invest in e-commerce companies without getting burned. Electronic commerce companies can be the darlings of Wall Street--or the dogs. Several firms call themselves key players, but in such a new and fast-changing industry it's tough for most investors to evaluate such claims. Enter Bill Burnham, an e-investment expert, with the first comprehensive guide to researching and investing in e-commerce. He delivers four commandments that individual and professional investors must know, plus eight essential guidelines for investigating various sectors such as security-related products and financial software. Readers will come away knowing how to develop their own e-commerce investment strategy--and will be better positioned to make a killing, rather than be killed, in this hot but volatile area.

如何研究和投资电子商务公司而不被烧毁。电子商务公司可以是华尔街的宠儿，也可以是狗。有几家公司自称是关键参与者，但在这样一个新的快速变化的行业中，大多数投资者很难评估这种说法。电子投资专家比尔•伯纳姆（billburnham）提供了第一本关于电子商务研究和投资的综合指南。他提出了个人和专业投资者必须知道的四条戒律，以及调查安全相关产品和金融软件等各个行业的八条基本准则。读者们将知道如何制定自己的电子商务投资策略，并将更好地定位于在这一热点但动荡的领域中杀戮，而不是被杀戮。