American and European retail brands are leading the global retail sector in bouncing back better from the pandemic, with Amazon (brand value up 38% to US$350.3 billion) and Walmart (brand value up 20% to US$111.9 billion) leading the way. In a world of changing customer demand and disrupted supply chains, these big retailers are applying their logistics expertise to adapt in innovative ways to the ‘new normal’. Increasingly, these mega retail brands are bringing logistics operations in-house and using their vertical integration to deliver – literally –for customers.

Every year, leading brand valuation consultancy Brand Finance puts 5,000 of the biggest brands to the test, and publishes around 100 reports, ranking brands across all sectors and countries. The retail industry’s top 100 most valuable and strongest brands in the world are included in the annual Brand Finance Retail 100 ranking.