The pleasure of authoring a textbook comes from writing about a subject that we enjoy and find exciting. As authors, we hope that we can pass on to the reader not only knowledge but also the excitement that we feel for the subject. In addition, writing about investments brings an added stimulant because the subject can affect the reader during his or her entire business career and beyond. We hope that what readers derive from this course will help them enjoy better lives through managing their financial resources properly. The purpose of this book is to help you learn how to manage your money so you will derive the maximum benefit from what you earn. To accomplish this purpose, you need to learn about the many investment alternatives that are available today and, what is more important, to develop a way of analyzing and thinking about investments that will remain with you in the years ahead when new and different investment opportunities become available.

编写一本教科书的乐趣来自于写一个我们喜欢并觉得令人兴奋的主题。作为作者，我们希望我们不仅能把知识传递给读者，而且能把我们对这个主题的兴奋感传递给读者。此外，写关于投资的文章会带来一种额外的刺激，因为这个主题可以影响到读者在整个商业生涯和以后的职业生涯。我们希望读者从本课程中得到的东西，能帮助他们通过正确管理自己的经济资源来享受更好的生活。这本书的目的是帮助你学习如何管理你的钱，这样你将从你的收入中获得最大的利益。为了实现这一目标，你需要了解目前可用的多种投资选择，更重要的是，要找到一种分析和思考未来几年新的、不同的投资机会可用的投资方式。