We bridge the gap between marketing and finance Brand Finance was set up in 1996 with the aim of 'bridging  the gap between marketing and finance'. For 25 years, we  have helped companies and organisations of all types to  connect their brands to the bottom line.

We quantify the financial value of brands We put 5,000 of the world’s biggest brands to the test  every year. Ranking brands across all sectors and  countries, we publish nearly 100 reports annually.